Why Not You: The The private podcast for experienced business owners who know it's time they were recognised, remembered and recommended.
You’ve been in business for years. You’re great at what you do and most of your work comes through referrals and people who already know you, and LinkedIn has been on your to-do list for about three years.
But you hear yourself saying:
“It doesn’t work for me”
“It’s all a bit cringe”
“I don’t have time to learn another platform”
Here are three short episodes on the three reasons LinkedIn never makes it to the top of your list, and why it needs to.
Why Sign Up:
You'll get 3 short audio episodes delivered to your inbox, so you can listen to them on the go, and in just 3 days, you’ll:
Find out why LinkedIn hasn’t worked for you so far. It’s probably down to what you’ve been posting.
Hear how to show up without it feeling cringe, using what you already say to clients every week.
See what happens when you’re visible three to five times a week: the podcast invites, the stages, the tags from people you’ve never met.
I’m Laurie Macpherson, LinkedIn visibility and positioning strategist for experienced business owners.
I work with people who are brilliant at what they do and frustrated that it isn’t bringing them more. My clients have landed speaking gigs, hired without spending a penny on ads, and won five-figure contracts, all without turning into the kind of person who posts crying selfies. My R.E.A.L. method is how we get there.
People don’t buy the best. They buy who they know, who they remember, or who gets recommended to them. Why Not You is about making sure that’s you.
What's included:
Three episodes, each under 10 minutes. Listen on the dog walk, in the car, or cooking the dinner.
There's No homework, and no worksheets. Just the thinking that moves LinkedIn up your list.