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Next Level LinkedIn
A course for folk who want to use LinkedIn to grow their network and increase their authority and impact (and maybe find a new role or change career)
You know LinkedIn could help you to make your next career move, but let’s be real:
Scrolling doesn’t equal strategy and lurking doesn’t build leverage. You know this, but aren't quite sure what to do instead.
You’re smart, experienced, and ready to grow. But your LinkedIn presence isn’t doing the work it could. You don't have to shout to be seen, you just need to know how to show up in a way that works without it feeling icky or pointless.
This course will teach you everything you need to know to make LinkedIn the place to be for growing your network and authority in an impactful and genuine way that still feels like YOU, so that you are the name people mention when they need someone in your field.
Because LinkedIn doesn’t work when you write "I need a job" to an audience of 3. It works when you build a network before you need one, and speak with conviction, not from panic.
It's for you if...
You’ve got a LinkedIn account but haven’t touched it in months
You’re in a role you enjoy right now, but know your future moves will come from being visible
You want to grow your network without giving "I’m desperate to leave" energy
You’re allergic to cringey self-promotion but still want to stand out
You want to get ready to step up, and know you need some help with this
What's included
Inside Next Level LinkedIn, you’ll get:
26 short lessons to help you to get to grips with LinkedIn, one step at a time
Written instructions + screenshots to show you what to do and where
Quick videos for visual learners
A smart momentum plan so you actually keep going
You'll learn by doing, no theory rabbit holes, no fluff. Just practical, proven ways to:
Strengthen your profile
Find & engage the right people
Build presence without performance
You'll learn how to:
Position yourself as a respected voice in your space
Connect with people you actually want to work with and for
Get eyes on your work, without oversharing or overthinking
Build career insurance through a strong, engaged network
I know what you're thinking.
What if I don't want my employer to know I'm looking for a new job?
I'm in a heavily regulated industry.
I have nothing to say.
Why would anyone want to hear from me?
I'm not confident.
I'm not big on self promo/using social media in general
Isn't LinkedIn all corporates and dusty old CV's?
And I'm here to show you that LinkedIn has changed, you NEED a personal brand and absolutely have something to say worth listening to.
I have no skin in this game. If I knew that clients didn't need LinkedIn and just got jobs from scrolling job sites I'd be happy to go with that, but it's honestly not the case any more.
Instead, I see them getting employers come to them, them getting recommended for opportunities and having hiring managers looking out for their applications as they've built a warm relationship.
You may not be looking to move NOW, but it's so worth having this ready when you are.
About Me
I’ve been helping people to find jobs that they love at the salary that they deserve for over 10 years.
I’ve helped over 1000 people in that time and I noticed that so many people weren’t using LinkedIn as part of their career development and job search strategy, but that when they did it worked a treat, and made the process so much easier.
So I created this course to help you to use the platform to help you to grow your network and impact and increase your authority on LinkedIn.
I've seen this result in job offers, offers to speak, collaborations, increased visibility and rebuilding forgotten relationships.
I can't say for sure what will happen for you, but what I would put money on, is that it will all be positive, and will raise your profile in ways you can't even imagine.
Here's what students had to say about the Next Level LinkedIn course
As a newbie to the world of LinkedIn, I signed up for Laurie's free masterclass to get some hints and tips.
It was a real game changer for me as it gave me permission to connect with all the interesting people i want to see and be seen by.
I signed up for the longer course and it's worth every penny, simple tools and tricks to help you get noticed and make linked in an interesting place to hang out.
Beyond that, Laurie has just given me some great hints and tips.
She's down to earth, real in the best sense of the word and i'd absolutely recommend if you are looking to join one of her courses or are looking for a career change.
Business Owner and Product Designer
I recently completed the "Next Level LinkedIn: How to get the opportunities you want!" course by Laurie Macpherson, and I'm delighted to share my positive experience.
Laurie's expertise shines through, providing practical strategies for improving LinkedIn engagement. The course is tailored to meet the needs of professionals seeking to enhance their LinkedIn presence, offering clear takeaways.
The user-friendly platform makes navigation easy, supporting busy schedules. Laurie keeps the content up to date with the latest LinkedIn features, ensuring relevance. What sets this course apart is Laurie's emphasis on continuous learning, encouraging participants to stay informed about LinkedIn trends beyond the course.
In summary, Laurie Macpherson's "Next Level LinkedIn" course is a valuable resource. It delivers practical strategies, caters to individual needs, and fosters ongoing learning in a straightforward and flexible manner.”
Strategic Group Compliance Leader
LinkedIn doesn’t have to feel like a performance. And you don’t have to be glued to it to build your authority.
You just need a plan, and one that fits your life, not hijacks your schedule.
Next Level LinkedIn is £99. You get instant access to Day 1. And a boost of confidence the moment you log in.
👉 Buy now and start showing up in a way that moves your career forward, without burning out or selling out.