You love the idea of a summer where your business carries on without constantly needing you. But somehow you still end up checking your emails in the queue for ice cream.
Every year you tell yourself you’re going to properly switch off this time.
And every year there’s still that low-level because you know that disappearing completely means September isn't as good as it could be for your business.
So you never fully relax and half-work your way through summer, resenting it when you're working, and feeling guilty when you're not.
That’s exactly why I created:
Don't Sleep Over Summer
A short-term visibility plan for business owners who want to take proper time off this summer, without losing momentum and visibility. Because the algorithm couldn't care less about your hot dog legs pictures, it's wants consistency, so we're going to make sure you stay consistent AND have a break.
This is about keeping momentum alive in a way that feels manageable, human, and sustainable.
So that when September comes around, you’re walking back into opportunities and speaking to people who already want to work with you, instead of trying to resurrect your business.
This is for you if:
You’ve got launches, offers, workshops or events coming later in the year and don’t want to spend September rebuilding visibility from zero.
You want proper time off this summer without feeling guilty every time you ignore LinkedIn for a few days.
You know from previous years that the the all-or-nothing cycle where you either overwork or disappear completely isn't great either way.
You know consistency matters, but you also know you need a break.
The only way to avoid another year of feast and famine over Summer is to plan for it. If you know you're in, grab this at the early bird price, and you can pay in 2 if that makes it easier for you.
What's included:
2 x 60-minute Zoom Sessions
Session One:
We map out your summer visibility strategy around your existing plans, your energy, and the way you want your summer to feel.
Session Two:
We build your 6-week content bank together so you already know what’s going out and when, so that it supports your goals and plans for Summer and September.
You'll also get:
2 accountability check-ins to keep you on track and supported, and have your ideas validated.
2 content reviews where I roast your post, and make it the very best it can be.
If you’re reading this thinking “yeah, I do this every year" then jump in and let's change that!
Who am I to help you with this?
Not only have I built my business on LinkedIn over the last 7 years, I'm also a massive sun chaser and LOVE a hot holiday or two. This year, we're off to Greece and Spain, but my business never grinds to a halt when I'm away, as I plan for it beforehand, and some of my best months have been when I was off for half of them!
I don't do it now, but for 3 years I did a workcation each Summer, and planned my time and content so that I had maximum beach time AND sales coming in so I could enjoy it.
I'm organised AF, and support my clients to be too, so that they can make the most of their time off, without losing momentum and sacrificing consistency on socials.
From business owners who thought LinkedIn wasn’t for them:
“I’ve been working with Laurie over the summer to improve my LinkedIn content and really understand how to make the platform work for me and my business. Her guidance has been transformational.
Recently, one of my posts achieved the highest number of views I’ve ever had, and I’ve even started receiving direct messages from people asking for more information about my work.
Laurie has an incredible ability to break things down and adapt her approach to suit both my business and the way I think. She kept me on track, encouraged me to see LinkedIn in a different light. I can’t recommend her highly enough, she’s helped me build both confidence and results.”
"Since joining the program, I’ve been so much more consistent with posting on LinkedIn and more than that, I feel intentional about my audience and who I’m connecting with. Laurie really knows her stuff and doesn’t gatekeep any of it. Getting the chance to get her eyes on your profile is worth its weight in gold. Highly recommend!"
The plan is simple:
Post 3 times per week, using my R.E.A.L framework.
Engage for 15 minutes, 3 times per week.
This will let you stay visible enough that your business keeps moving while you take some time out.
It’s about building habits that can survive a holiday.
Your Summer Visibility Plan is £500 until Friday, June 12th at 6pm ONLY, then the price rises to £650.
Good. That’s the whole point of this package.
This isn’t about becoming “consistent” at the expense of your actual life. It’s about putting enough structure in place that your business keeps going while you’re off enjoying your summer instead of mentally clocking in every five minutes.
The women this works best for usually don’t want to spend July and August glued to LinkedIn. They just don’t want to come back to panic either.
Then you already know exactly why this matters.
Most people don’t lose momentum because they took time off.
They lose it because they disappeared without a plan, then came back overwhelmed, overthinking what to post, and trying to restart visibility from zero.
This gives you a way to stay present without summer turning into another work project.
Honestly, that’s usually because you’ve been trying to use it in a way that doesn’t fit you.
Most people either over-polish themselves into sounding robotic or disappear because they think they need to “act professional” to belong there.
You don’t.
The whole point of this is building visibility in a way that still sounds, feels and works like you.
Once you've decided to join you'll be invited to choose slots that suit you for our sessions together, before you take a break or head off, so that you can relax, knowing that your socials are sorted. We'll decide on times for the check in's and reviews together. I neither want to interrupt your holiday or leave you to worry if you've skipped a post, so we'll set these up to work for you.